2.0 Why It Works: Mareo McCracken on Sales

Have you ever wondered why informercials are so compelling? Have you ever had an amazing experience with a sales person and wondered, why can't it always go like this? Did you know that some sales take place over the course of years instead of hours?

In today's episode of "Why It Works," Mareo McCracken, who is the Revenue Leader at Movemedical, reveals some of the hidden mechanisms behind good and bad sales approaches. We explore the predicament of sales incentives, the role of transformation in sales, and what it means that "the person who asks the best questions usually wins."  

Listen via iTunes, Stitcher or TuneIn

Meet Our Guest:

Mareo McCracken

Mareo McCracken is the Revenue Leader at Movemedical, where he leads the sales, marketing, and customer success efforts. Outside of family, reading, food, travel, and sports--driving organizational and individual growth are his passions. He loves finding meaning at the intersection of revenue, organizational health, and individual performance. 

Just by being reminded daily and then practicing daily, you can become a better version of yourself.
~Mareo McCracken.

Connect with Mareo on LinkedIn

References:

Sales Training Resources

Victor Antonio

60 Second Sales Tip - Simple to Complex Sales Presentation Favorite Video Gear - http://geni.us/17Iz8 Edit videos with FCPX - http://geni.us/LNR1F9 Camera microphone - http://geni.us/fTsnqFL Webcam - http://geni.us/3bAMZc Website - http://geni.us/n1Bu Facebook - http://geni.us/92Qk Instagram - http://geni.us/vOEm8 YouTube - http://geni.us/qWYWHhR Twitter - http://geni.us/ZK8BN LinkedIN - http://geni.us/SejN1W1 Kit - http://geni.us/17Iz8

Russell Brunson

Jeb Blount

Mark Hunter, The Sales Hunter

Mike Weinberg

The Daily Sales Blog
 

Video clips

In Good Company

In Good Company movie clips: http://j.mp/1uxZRq6 BUY THE MOVIE: http://amzn.to/vZGsKB Don't miss the HOTTEST NEW TRAILERS: http://bit.ly/1u2y6pr CLIP DESCRIPTION: Dan (Dennis Quaid) leads the way in making an ad sale as Carter (Topher Grace) watches and learns from an experienced pro.

Sham WoW
 

Here it is.. the original Sham WoW infomercial that was on TV.

Iron Man Jericho Missile
 

The greatest sale pitch EVER

The Wolf of Wall Street
 

i do not own any rights

MUSIC:

Opening features the song "Morning" by Cambo Smith, available under a Creative Commons
Attribution-NonCommercial License.

Closing features the song "Siesta" by Jahzzar under a Creative Commons Attribution-ShareAlike 3.0 International License.

1.0 Why It Works: David McGimpsey on Public Speaking

Have you ever attended an engaging and entertaining presentation and wondered, why aren't more presentations like this? Have you ever heard the first droning sentence of a presentation and immediately tuned out? 

In today's episode of "Why It Works," David McGimpsey, who helps business people improve their presentation results, reveals some of the hidden mechanisms behind good and bad presentations. We consider what makes things memorable, funny or poignant and how preparation and body language can make or break your presentation. 

Listen via iTunes, Stitcher or TuneIn

Meet Our Guest:

David McGimpsey

David McGimpsey is a communication skills trainer, project manager, and computer programmer. He specializes in coaching business people to deliver compelling presentations which sell, persuade, and entertain. Born in Scotland and raised in Australia, David now calls Osaka, Japan his home. His popular blog can be found at presentationblogger.com.

To read more about how to improve your presentation skills, check out David's book:
PowerPoint Doesn't Suck, You Do: The counter-intuitive approach to compelling presentations

Award-winning blog: presentationblogger.com.

David's book:
PowerPoint Doesn't Suck, You Do: The counter-intuitive approach to compelling presentations

References:

The Happiness Advantage: Shawn Achor

http://www.ted.com We believe that we should work to be happy, but could that be backwards? In this fast-moving and entertaining talk from TEDxBloomington, psychologist Shawn Achor argues that actually happiness inspires productivity. TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes.

The Puzzle of Motivation: Daniel Pink

http://www.ted.com Career analyst Dan Pink examines the puzzle of motivation, starting with a fact that social scientists know but most managers don't: Traditional rewards aren't always as effective as we think. Listen for illuminating stories -- and maybe, a way forward.

Fred Rogers accepting a Lifetime Achievement Award at the Daytime Emmy Awards

Fred Rogers Accepts the Lifetime Achievement Award at the 24th Annual Daytime Emmy Awards. Throughout his career Fred Rogers, both on television and off, emphasized the importance of creating a peaceful environment, and world where all children could grow and learn.

Overcome Anxiety in 7 Minutes: Mel Schwartz

Anxiety has reached epidemic rates in Western society. Most professionals simply try to manage it, primarily through medication. Psychotherapist and author Mel Schwartz shares his perspective on both the cause and the solution to this mass disquiet. He proposes that anxiety is often due to our relationship with our thoughts.

music:

Opening features the song "Morning" by Cambo Smith, available under a Creative Commons
Attribution-NonCommercial License.

Closing features the song "Siesta" by Jahzzar under a Creative Commons Attribution-ShareAlike 3.0 International License.