2.0 Why It Works: Mareo McCracken on Sales
Have you ever wondered why informercials are so compelling? Have you ever had an amazing experience with a sales person and wondered, why can't it always go like this? Did you know that some sales take place over the course of years instead of hours?
In today's episode of "Why It Works," Mareo McCracken, who is the Revenue Leader at Movemedical, reveals some of the hidden mechanisms behind good and bad sales approaches. We explore the predicament of sales incentives, the role of transformation in sales, and what it means that "the person who asks the best questions usually wins."
Mareo McCracken
Mareo McCracken is the Revenue Leader at Movemedical, where he leads the sales, marketing, and customer success efforts. Outside of family, reading, food, travel, and sports--driving organizational and individual growth are his passions. He loves finding meaning at the intersection of revenue, organizational health, and individual performance.
Just by being reminded daily and then practicing daily, you can become a better version of yourself.
~Mareo McCracken.
Connect with Mareo on LinkedIn
References:
Sales Training Resources
Victor Antonio
Sham WoW
Iron Man Jericho Missile
The Wolf of Wall Street
MUSIC:
Opening features the song "Morning" by Cambo Smith, available under a Creative Commons
Attribution-NonCommercial License.
Closing features the song "Siesta" by Jahzzar under a Creative Commons Attribution-ShareAlike 3.0 International License.
1.0 Why It Works: David McGimpsey on Public Speaking
Have you ever attended an engaging and entertaining presentation and wondered, why aren't more presentations like this? Have you ever heard the first droning sentence of a presentation and immediately tuned out?
In today's episode of "Why It Works," David McGimpsey, who helps business people improve their presentation results, reveals some of the hidden mechanisms behind good and bad presentations. We consider what makes things memorable, funny or poignant and how preparation and body language can make or break your presentation.
Meet Our Guest:
David McGimpsey
David McGimpsey is a communication skills trainer, project manager, and computer programmer. He specializes in coaching business people to deliver compelling presentations which sell, persuade, and entertain. Born in Scotland and raised in Australia, David now calls Osaka, Japan his home. His popular blog can be found at presentationblogger.com.
To read more about how to improve your presentation skills, check out David's book:
PowerPoint Doesn't Suck, You Do: The counter-intuitive approach to compelling presentations
Award-winning blog: presentationblogger.com.
David's book:
PowerPoint Doesn't Suck, You Do: The counter-intuitive approach to compelling presentations
References:
The Happiness Advantage: Shawn Achor
The Puzzle of Motivation: Daniel Pink
Fred Rogers accepting a Lifetime Achievement Award at the Daytime Emmy Awards
Overcome Anxiety in 7 Minutes: Mel Schwartz
music:
Opening features the song "Morning" by Cambo Smith, available under a Creative Commons
Attribution-NonCommercial License.
Closing features the song "Siesta" by Jahzzar under a Creative Commons Attribution-ShareAlike 3.0 International License.